What is Grow?
Grow is, at its core, a user engagement suite. Grow offers features that bloggers need to engage and grow their readership, and it also collects consent to serve personalized ads. Collecting consent is INCREDIBLY IMPORTANT as we move into a more privacy-centric landscape, because that consent allows you to future-proof one of the most important revenue streams a content creator and website owner has: revenue from display advertising.
Learn more about the deprecation of third-party cookies.
Understand why collecting consent and first-party data matters to you.
What are the Benefits of Grow?
Grow is a Single Sign On. It’s much simpler to convince readers to log in once, with an existing account than to get them to register and log in with a new account on every site every time. As our Grow community continues to expand (Grow users make up hundreds of millions of pageviews everyday! Nov. 2023), more and more readers will recognize it and will happily log in.
Grow provides SO MANY TOOLS - for free! Grow isn’t just a Single Sign On but also an entire engagement suite of tools — and that’s just the beginning! We’re working on many more ideas that will natively integrate with your site to enhance readers’ experiences and drive them to sign up and log in.
Grow makes your site the destination. Grow tools are designed to help you build a relationship with readers. We’re always working on new solutions that will drive your readers back to your site, increase time on site, encourage them to sign up for your email list, and more.
What features does Grow offer?
With Grow, your readers are able to log in to save and view favorite posts, share content, subscribe to newsletters, use a streamlined alternative to native search features, and can visit more pages on your site that are relevant to them.
You can see all of our best practices for implementing these features HERE.
How can I install Grow on my site?
Use our Quick Start Guide to get started with Grow.
Grow is available for EVERYONE!
If you're currently a publisher with Mediavine, we have a quick & easy migration process that will help you get everything squared away.
If you're NOT a Mediavine publisher you can follow the steps in our Quick Start Guide and you'll have access to all Grow's features!
How Does Grow Work?
Grow is automatically loaded through a lightweight script that won't impact speed or Core Web Vitals. Configuration can all be handled with ease in the Grow Publisher Portal.
Once you've verified your site, you'll unlock the customization options for Grow, and its many useful features that will help you to grow your readership and increase traffic to your site.
The Takeaway
Grow is revolutionizing the way readers interact with and experience content on your website.
By offering a personalized browsing experience, streamlined user engagement tools, and the potential for increased reader loyalty, Grow is a game-changer for both publishers and their audiences.
As the digital landscape continues to evolve, adopting Grow for your website will help ensure that you stay ahead of the curve and provide the best possible experience for your readers.
Don't miss out on the opportunity to elevate your website and enhance user engagement – embrace the future with Grow today!