What is Grow?
Grow is a powerful bookmarking tool and user engagement suite; it allows for a personalized browsing experience, which is going to be a big focal point as bloggers move forward into the era of first-party data and user experience.
With Grow, your readers are able to log in to save and view favorite posts, share content, subscribe to newsletters, use a streamlined alternative to native search features, and more.
📣 Note: If you are running ads, by logging in, readers consent to receive personalized, higher-performing ads through the collection of first-party data.
How can you get Grow?
If you're currently a publisher with Mediavine, we have a quick & easy migration process that will help you get everything squared away.
If you are not currently a publisher with Mediavine, you'll just need to sign up for an account through the Grow Publisher Portal. Once you have an account, you'll be able to sign up with your website.
How Does it Work?
Grow is automatically loaded through a script and all configuration can be done directly in the Grow Publisher Portal. Head over to this guide if you're looking to learn more about how to add your site.
Once verified, you'll unlock the customization options for Grow, and its many awesome features. The features currently include our various Subscribe Forms, Recommended Content, Exclusive Content and so much more on the way!
What are the Benefits?
Grow is a Single Sign On. It’s much simpler to convince readers to log in once, with an existing account they have than it is to get them to register and log in with a new account every time. As Grow continues to, well, grow and becomes ubiquitous, readers will recognize it and happily log in.
Grow provides a lot of tools. Grow isn’t just a Single Sign On but also an entire engagement suite of tools — and that’s just the beginning! We’re working on many more ideas that will natively integrate with your site to enhance readers’ experiences and drive them to sign up and log in.
Grow makes your site the destination. Building off of the last point, Grow tools are designed to help you build a relationship with readers. We’re working on solutions that will drive your readers back to your site, time and again. This is already the case with Grow's current features, with more on the way.
In a nutshell, Grow is revolutionizing the way readers interact with and experience content on your website. By offering a personalized browsing experience, streamlined user engagement tools, and the potential for increased reader loyalty, Grow is a game-changer for both publishers and their audiences.
As the digital landscape continues to evolve, adopting Grow for your website will help ensure that you stay ahead of the curve and provide the best possible experience for your readers. Don't miss out on the opportunity to elevate your website and enhance user engagement – embrace the future with Grow today!
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